These 11 Companies Control Everything You Buy

Is freedom of choice an illusion? The rapid rise of variation in everyday goods and services, from which cereal we eat in the morning to which toothpaste we brush our teeth with at night, gives the perception of unlimited choice. For example, if you’re deciding which bottled water to buy, the possibilities range from budget…

Tom Brady Steps up As Role Model for Youths and Athletes, Speaking Out Against Junk Food Industry

If you’ve paid attention to the news lately, you’re probably aware of the shockwaves caused by four-time Super Bowl champion and all-star quarterback Tom Brady, who in a recent interview called out Coca-Cola and Frosted Flakes as “poison.” As noted by the Organic Consumers Association,1 “Brady may have just done more good for kids, and more…

Non GMO-Month heralds a David and Goliath battle!

As I head off to the IFOAM Conference in Istanbul, I reflect that October is celebrated as Non-GMO Month. Celebrate we should, the Non-GMO Project has made many remarkable gains. Annual sales of products carrying the Non-GMO Project Verified seal now total more than $8.5 billion, growing more than 20% annually!  My local New Leaf Store in Santa Cruz is…